If you are in the Asian outsourcing industry you may have heard about Google Penalty Recovery. But like many other people, you probably didn’t think about its relevance in your business. Yes, you may have noticed your website ranking take a sudden dip yet you were following the same strategy as before. Or maybe you thought that it was norm in this highly competitive industry. However, are you aware that the lower rankings may be as a result of a penalty from Google?
Why Would Google Penalize You?
Business process outsourcing (BPO) just like other trades has become more online-based. You rely on your website to attract new customers to work with and this is why you make it your business to maintain a quality and effective website. Unknown to you, you may have contravened some guidelines set by Google which caused them to penalize your site. This may be because you spammed your website with keywords, used bad backlinks, low-quality content and more. In such incidences you will see your website take a nosedive or even being taken off the search engine.
How Does The Penalty Affect Your Business?
Google use several methods to check whether sites listed on their search engines are conforming to their laid down guidelines and regulations. The first method is a manual check by their employees which aims at weeding any spammy content. The next technique is through use of algorithms such as Panda, Penguin, and Hummingbird. As any SEO expert or webmaster will tell you, the penalties have negative effects on the Asian outsourcing industry. Your website drops in rankings, you lose credibility, you risk being banned, and your sales and revenue decline because of low traffic.
What Can You Do About It?
Many people don’t research to find out if a Google penalty is behind the low ranking of their.
BPO websites. Others simply do nothing and wait for things to change. However, did you know you can recover from the penalties? All you need is to seek penalty recovery services from a reputable company. A good company will first begin by confirming if a penalty is behind the problems. The next step is confirming if it is a manual or an algorithm-based penalty. Thereafter, the recovery firm will try different avenues to resolve the problem. This entails removing bad backlinks, putting fresh and unique content, removing hidden keywords and spammy text, getting rid of sneaky redirects and more.
Why Choose A Reputable Firm?
Though it may appear like an easy task, recovering from a penalty from Google isn’t easy. It requires great skills, understanding the latest algorithm, and also relying on different strategies. Your best shot in revamping and recovering is by engaging a reputable SEO firm. Such a company is experienced, professional, well-versed with the latest algorithms and will constantly monitor your website. A good company will also take lesser time to correct the faults compared to an inexperienced or unreliable firm
It is quite possible to restore or improve your website after being slapped with a penalty from Google. However, the rate and speed at which this will happen depend on several things; for instance, severity of the problem, service provider’s experience, and more. Some issues can be resolved within 72 hours while others may take longer. The best way to deal with Google Penalty Recovery is by obtaining the services of a reputable SEO firm.